Sustainability or corporate responsibility? A conceptual analysis of hotel business management

Abstract

Sustainable managements are influenced by socio-environmental, cultural and economic factors that reflect, positively or negatively, through the impacts produced by their relations with society and environment. That is why their strategies must assume interdisciplinary principles that meet the economic expectations from their stakeholders and assume responsibility respecting their macroenvironment. So, it is recognized that those managements must be made by a complex and inseparable range of sociocultural, politics, economics and environmental responsibilities. However, through three bibliometric studies – focused on a qualitative analysis – the authors presented the hotel business engagement with this issue, and it was possible to notice: a preference for socioenvironmental responsibilities; the choice for not to build a participative management. This scenario ratifies the craving for establishing criteria that contemplate intergenerational solidarity, allowing not only to meet economic needs, but also propose an organizational structure that is socially just, economically profitable, culturally compatible and environmentally friendly.